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Hewlett Packard Enterprise Services was formed when Hewlett Packard, one of the world’s largest technology businesses with revenues in excess of $100 Billion, was restructured into two companies in 2015.

bd2 has been an approved supplier to HP since 2009.

HPE’s DevOps team, based in Newcastle, develops and manages IT solutions such as the Universal Credit platform for the DWP.

bd2 carried out a consultancy exercise to rationalise the key messages for the DevOps offering distilling them into 5 key attributes. We then developed a strategy, sub brand, marketing collateral, a corporate video and advertisements to promote the service within HP, to government departments and other potential clients.