latest posts
Martinez back at Wigan!
Categories: bd2 + wigan + events
Another excellent and well attended Business Breakfast at Wigan Youth Zone with the return of Roberto Martinez, former Wigan Athletic Football Club manager who is now, via a couple of years at…
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Instagram for business #IncreasingEngagement
Categories: social media + marketing
Instagram is one of the fastest-growing social networks, boasting 700 million monthly active users. This year, more brands are projected to use Instagram than Twitter, and per-follower engagement on…
Ralawise goes from strength to strength
Categories: bd2 + digital
Hats off once again to our longstanding client Ralawise, suppliers of clothing to the garment decoration industry, who have posted their latest set of results with revenues passing the £120 million…
10k+5Y=3000
Categories: bd2 + Brand + wigan
bd2 was once again delighted to support this year’s Wigan 10K both as a sponsor, by providing the brand and website, and as participants. Well at least some staff and associates ran in the somewhat…
How to write SEO friendly blog posts
Categories: marketing
When writing blog posts, it’s easy to forget about search engine optimisation (SEO), and although this can take extra time when creating the content, it’s worth considering at the start. High ranking…
Do you write blogs? If so, you should read this, it might just help to grow your reader numbers.
Pretty much everyone who has involvement in the maintenance of website content and the dissemination of company news, views and information now recognises the power of the blog.The internet in general…
The most important square centimetre in business.
Categories: Brand + design
Visual communication has been around for some 20,000 years or so, from when someone decided to decorate his cave in Lascaux with pictures of his intended next meal. Ancient civilisations, including…
Enterprise UX
Categories: digital
As the use of technology in our day to day lives, from the internet to tablets and smart phones, continues to grow (The Office for National Statistics shows that 99% of 16 to 34 year olds are using…
What is the ROI from all your social media efforts?
To secure buy-in and budget for your social media marketing strategies you need to demonstrate how your efforts are contributing to your goals. Social media, like any other marketing channel, must…
Leading by [an] example…
How did I become a digital leader?This was the initial question posed to a small group of people including me at last Friday’s #destinationdigital event organised by Wigan Council. It took place at…
“This is Manchester. We do things differently here.” Anthony H Wilson
Categories: bd2 + events
The saying ‘never talk about religion or politics’ is often well advised, but given that everyone seems to be talking about little else other than the latter, there’s another well known saying that…
Fantastic or Fantasy?
Unicorns – as well as being a mythical creatures with large pointy horns mentioned by the ancient Greeks, various writers including Strabo, Pliny the Younger and Aelian, The Bible and featuring in My…
Tell me to mind my own business but…
…digitally speaking, should you be minding your own business?I suppose before you can answer that question there’s another, perhaps more important one for you to consider.Do you know how emerging…
Speeding up the web
Categories: marketing + digital
Mobile and tablet browsers now account for more than 51% of all web searches, and as we’re usually on the move with them, we have very little patience for slow loading times.According to Google, we…
Digital Transformation
Last Friday’s Business Growth Hub event, held at the excellent Pier Centre named after Wigan’s most iconic address just a couple of hundred yards away, focused on digital transformation. Wigan’s own…
Is your eMarketing Mobile Friendly?
Perceived wisdom (and hard evidence) tells us that increasingly emails are being read on the move. Many sources suggest that around 70% of email traffic is now accessed on a mobile device – a…
A problem shared
Just taking time out of the day to day ‘busy-ness’ of running a business, to actually think about the business, is never a bad idea. Finding that time isn’t easy though, especially in a deadline…
Work in Wigan? You must be joking. Actually, it’s full of surprises.
Categories: bd2 + wigan
Insider North West held one of its excellent breakfast events earlier in the month with a panel comprised of Martin Ainscough – Chairman of Ainscough Group; Phil Clarke – former GB and Wigan rugby…
Deliver Conference 2017
bd2’s Project Manager, Rory Clarke and I, attended the ‘Deliver Conference 2017’ hosted at the Comedy Store Manchester drawn by an excellent line up of speakers and some interesting subject matter.The…
Effective tactics to engage your email subscribers
Email continues to be one of the fastest-growing marketing channels and is arguably one of the biggest drivers of customer acquisition and customer retention. It provides a cost-effective medium to…