project


Senator content management project

Senator

Founded in 1976, Senator has evolved from Chairman Colin Mustoe's garage into the UK's largest manufacturer of office furniture with a turnover in excess of £95 million and over 1,000 employees.

The bd2 content management system allows for easy inhouse updates of all product information, categories, brands, news, case studies and marketig support materials. The site is fully multi-lingual and is built around one database with all products presented in various branded websites with filtered content, meaning that updates are made once but displayed in all sites.

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content management systems


With our content management systems you can edit all of the areas of your website as easily as writing a Word document, or sending an e-mail. Through simple and intuitive web based editors you can make changes to your site rapidly to instantly respond to industry issues or business needs.

The best websites are constantly updated and evolve to provide a dynamic user experience prompting users to return frequently. Whilst we update many of the sites that we build on behalf of our clients, typically as part of retained marketing support contract which includes copywriting and design, we also recognise that clients want control over website content inhouse.

Historically, web content management systems were often expensive and required inhouse technical expertise, however our CMS tools bring the power of an enterprise content management to the desktop of the business owner. This can range from simple updates to add, or edit, news stories or press releases; the ability to add or edit case studies; to add files such as images, PDFs, Word Docs, videos or Powerpoint presentations; to manage recruitment; to change meta data for search engine optimisation; right through to the ability to edit every word on every page.

All pages are built around bespoke templates designed by our inhouse team, which control the structure and layout of the web page. We work at all times within your organisation's brand guidelines ensuring consistent application and usability guidelines to make sure content is correctly positioned and brand values communicated. The system is built around Microsoft ASP.NET and SQL server so any competent Microsoft programmer can build and implement new templates easily so you are not tied into one IT supplier.

Our content management systems have been designed to enable effective website management for businesses of all sizes and are designed to be simply implemented within any site and for ease of use in updating - the tools make it very easy for non-technical staff to manage, update and refresh website content inhouse. They provide a very cost-effective way to ensure your website stays up to date and relevant to your visitor's needs.

our approach


With minimal training you can edit all of the areas of your website as easily as writing a Word document, or sending an e-mail through an intuitive Word-style editor. Our CMS tools are web based so can be accessed anywhere in the world and require no additional software and include the ability to upload photos and files, such as PDFs, Word docs, videos and Powerpoint presentations. A meta editor to change meta data such as page titles, page descriptions and meta tags to improve search engine optimisation can be included as well as access to an archive of pages or articles and an auto-archive by expiry date feature. Maintain branding and corporate consistency, and rapidly implement branding updates across large numbers of pages by changing the template, without having to manually change every page individually. You can also control access rights for user types so you can manage who has the right to make certain changes, approve changes or publish content live to your website.

We work within our own structured methodologies to ensure successful delivery of the projects we undertake proven within numerous case studies. We have a complete range of services from pre-project research, analysis and strategy development, through to interface design, development and testing on to post launch marketing, support and hosting services, please see:

e-strategy >
process >
windowbox email >
ascension optimisation >
social media >
support + hosting >

If our approach makes sense and the case studies we've included appeal to you, we'd be delighted to show you more of our work and to discuss how we can assist with your project specifically - why not give us a call or complete the quick enquiry form below.

t: 01942 234900

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bd2 is the trading name of
Bentley Designs Limited
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